Nets Already Helping YES Network Grow
Now that the Nets have relocated to Brooklyn, they find themselves in a bigger market and with increased media exposure.
Although the YES Network’s cameras didn’t make the trip down to Atlantic City on Saturday night, it plans on televising the remaining preseason.
Already, though the season is yet to begin, the Nets have already helped the YES Network…
Via Mike Reynolds of Multichannel News…
“As the Brooklyn Nets establish their franchise in the borough, regional sports network YES is experiencing ad sales gains and expects to grow its basketball ratings alongside the relocated NBA team.
Fifty-five years after Major League Baseball’s Dodgers bailed on Brooklyn for Los Angeles, the borough is embracing the squad as evidenced by the many folks walking around the Big Apple with the Nets’ new black and white colors and logo, which were created by rapper and mogul Jay-Z, a part owner in the club, who ushered in the new Barclays Center arena on Atlantic Avenue with a series of recent concerts.”


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